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  • Adige Words Café

  • The brand

    Michele is a copywriter based in Verona and his brand is inspired by his passions for words and his beloved Adige. It’s from this union that the brand’s name comes from, from the idea of a warming place where to “brew blends of words for free dreamers and creative businesses“, just as if it was an old-style café.

    The name, the target and the mood of this brand were perfect to recreate a hipster design, very illustrated and somewhat vintage too. And so for his brand I created a palette inspired to his Adige, an antiqued handmade logo, tea and coffee illustrations, vintage tiles inspired patterns and a website rich in words, frames and old-fashioned details.

    Giui Russo‘s beautiful photography made everything even more magical, recreating the same mood in image-form, and making the web design process a real treat!

    The vision

    Miel Café Design Portfolio: Moodboard hipster green navy per copywriter Adige Words Café

    The brand board

    Miel Café Design Portfolio: cafè-themed hipster brand board for copywriter Adige Words Café
    Miel Café Design Portfolio: business card blackboard for copywriter Adige Words Café

    The website

    Miel Café Design Portfolio: cafè-themed web design hipster blackboard for copywriter Adige Words Café

    Photo credits: Giui Russo

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